Browsing: Generative AI

Welcome to the Pulse: this week’s updates change how long a spam update may take to roll out, what Search Console reports for image searches, how an error page can keep pages out of search, and what two reports say about traffic from Google.

Google has published a research paper about detecting spam that mimics a human manual review that catches content that violates the “spirit” of policy violations and platform guidelines. The system is called Scaled Abuse Forensics Examiner (SAFE) and it is expressly designed to identify AI-generated content.

Don’t believe the hype about AI taking over all forms of work. Most of the evidence to date suggests large-scale job losses are limited. But what is changing is the way work is organised.

Microsoft’s latest Global AI Diffusion Report places Ireland third globally for AI adoption, an increase from fourth place in the previous quarter. AI usage among Ireland’s working-age population increased from 48.4% to 49.9%, making Ireland the highest-ranked economy in Europe, placed ahead of Norway and France and behind only the UAE and Singapore.

Malaysia offers a revealing view of the artificial intelligence (AI) productivity paradox. Nearly one in four workers already qualifies as a “Frontier Professional”, someone who uses advanced AI tools to reshape daily work, compared with 16% globally. Seven in ten Malaysian AI users also say they now produce work they could not have created a…