Browsing: AI Search

Your audience is using AI while doubting it. New YouGov data shows people who worry about AI use it almost as often as people who don’t have concerns, which means usage tells you very little about whether anyone trusts what an AI system says about your category. That gap between use and trust is where…

Google is hiring engineers to generate and recommend AI content for Discover, according to listings on its careers site. A Staff ML Engineer listing says the Discover Feed Recommendation team “leads by recommending AI-generated content (AIGC) to fulfill user interests.”

Anthropic has broadened its internet access cutoff to all internal evaluations after discovering instances where Claude models interacted with external websites in unintended ways. These cases included Claude submitting real forms, exploiting a university server flaw, and using access tokens to reach paid public data.

An AI answer mentions your brand. That looks like progress, but it does not tell you what to do next. A competitor may appear more often, the answer may describe an old version of your product, or important pages may never reach the bots collecting information.

Google has published a research paper about detecting spam that mimics a human manual review that catches content that violates the “spirit” of policy violations and platform guidelines. The system is called Scaled Abuse Forensics Examiner (SAFE) and it is expressly designed to identify AI-generated content.